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Zhihu FY25 revenue drops 23.6% to RMB 2.7 billion; net loss widens to RMB 195.2 million

PUBT·04/17/2026 10:08:39
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Zhihu FY25 revenue drops 23.6% to RMB 2.7 billion; net loss widens to RMB 195.2 million
  • Zhihu posted a net loss of RMB 195.2 million for fiscal 2025, compared with a net loss of RMB 169 million a year earlier.
  • Revenue fell 23.6% to RMB 2.7 billion.
  • Operating loss widened to RMB 507.3 million from RMB 481.1 million.
  • Paid membership revenue slid 12.7% to RMB 1.5 billion as average monthly subscribing members dropped to 13.5 million from 15 million.
  • Management said it shifted in 2025 to a more disciplined approach in user acquisition, prioritizing user experience and a more organic approach to drive user growth.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Zhihu Inc. published the original content used to generate this news brief via EDGAR, the Electronic Data Gathering, Analysis, and Retrieval system operated by the U.S. Securities and Exchange Commission (Ref. ID: 0001104659-26-044557), on April 17, 2026, and is solely responsible for the information contained therein.