-+ 0.00%
-+ 0.00%
-+ 0.00%

La Rosa Holdings Enters Strategic Collaboration With Lofty To Increase Agent Productivity And Introduce New Recurring Revenue Stream

Benzinga·04/21/2025 12:32:04
Listen to the news

La Rosa Holdings Corp. (NASDAQ: LRHC) ("La Rosa" or the "Company"), a real estate and PropTech company,  today announced the successful implementation of its strategic collaboration with Lofty, an AI-powered productivity platform that aims to enhance agent performance and accelerates business growth. The platform supports La Rosa's network of over 2,700 agents while advancing the Company's ongoing national expansion strategy.

Since its launch in November 2024, the Lofty platform has been adopted by over 500 La Rosa agents across the U.S., reflecting strong market demand, swift onboarding, and high user engagement. We believe that the platform's low churn rate underscores its enduring value and strong reception among La Rosa agents. By automating routine tasks and streamlining workflows, Lofty enables La Rosa agents to close more deals, more efficiently—aligning with the Company's long-term growth strategy and commitment to innovation.