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Nuo Therapeutics Enters Into Exclusive Private Label Distribution Agreement With Global Medical Technology Company For The CENTRIO Platelet-Rich Plasma System

Benzinga·04/29/2025 20:36:16
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Nuo Therapeutics, Inc. (OTCQB:AURX) ("Nuo"), a commercial stage medical device company pioneering leading-edge biodynamic therapies by focusing on emerging opportunities in the evolving healthcare landscape, announced it has entered into an exclusive private label distribution agreement ("Agreement") with global medical technology company Smith+Nephew ((LSE:SN, NYSE:SNN). Under the Agreement, Smith+Nephew will market and sell CENTRIO Platelet-Rich Plasma System, their own branded version of Nuo's underlying Aurix® System to the United States wound care market. Nuo will continue to be responsible for manufacturing the product.   The Aurix product brand sold separately by Nuo will remain in the market under Nuo's full control and will be fully available commercially subject to certain customer overlap conditions more fully addressed in the Agreement.  

"This exclusive private label distribution agreement with Smith+Nephew is a significant development for Nuo," commented David Jorden, Nuo's Chief Executive and Financial Officer. "We could not envision a better participant in the advanced wound care market to work with collaboratively to develop the platelet-rich plasma (PRP) market, as we believe the most important beneficiary will be patients suffering the many consequences of non-healing chronic wounds. We firmly believe Smith+Nephew's market leading position and significant market access and development resources offer the opportunity for broader awareness and adoption of autologous PRP. We are truly honored that Smith+Nephew's review of the available PRP products resulted in their decision to seek distribution rights to the underlying Aurix technology."

"Smith+Nephew looks forward to providing CENTRIO PRP technology later this year to our customers, and the patients they care for, as we look to expand treatment options and advance the continuum of wound care," said Vincent Fath, Senior Vice President and General Manager, US Advanced Wound Management. "We are pleased to be working in collaboration with Nuo as our supply partner for this exciting opportunity."

"The path Nuo has followed since the establishment of mandated coverage for PRP in the management of chronic wounds with the 2021 National Coverage Decision has successfully brought us this point," concluded Jorden. "We have much still to accomplish and while the market environment for advanced wound care therapies will continue to evolve, the dedicated Nuo team is eager for the opportunity. We look forward to sharing future developments and progress as we work to position Nuo for long term success."

In exchange for Smith+Nephew's exclusive distribution rights for CENTRIO over the initial term of five years, Nuo has received an upfront distribution fee, and will be entitled to certain minimum purchase commitments at agreed transfer pricing. Nuo will also be eligible to receive certain reimbursement coverage milestone payments subject to successful achievement of additional reimbursement coverage conditions. Additional information concerning the distribution agreement can be found in Nuo's Annual Report on Form 10-K, filed with the Securities and Exchange Commission on April 1, 2025.