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Pop Culture Group Plans July 2025 Entry Into Cryptocurrency Sector To Integrate Crypto Payments Across Ticketing, Merchandise, And Fan Economies

Benzinga·07/18/2025 12:47:54
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Pop Culture Group Co., Ltd. ("CPOP" or the "Company") (NASDAQ:CPOP), a leading company in Chinese cultural content industry, today announced its plan to enter the cryptocurrency sector, with specific initiatives planned to launch in July 2025. The move aims to integrate innovative cryptocurrency payment solutions into the Company's core business ecosystem.

Pop Culture will venture into the cryptocurrency realm primarily based on the following core value propositions:

  1. Efficient Payment Ecosystem: The low transaction costs and rapid settlement characteristics of cryptocurrencies will enhance the efficiency of the Company's global ticketing and merchandise payment systems.
  2. Scenario Integration Potential: The adaptability of cryptocurrency technology enables seamless integration across various Company operations, including offline events, digital collectibles, and artist fan economies.
  3. Technological Innovation Advantage: The unique consensus mechanisms and scalable architecture of cryptocurrencies align with the Company's ongoing digital transformation, providing a foundation for long-term innovation and growth.